Facebook: How can this be done?

I recently discovered this link:


I would expect this to be a facebook page but if you click on "Rezeptwelt", you get directed to a page that is not facebook. How can this be achieved?

I'd be thankful for any hint!

Edit: there's this too: https://www.facebook.com/permalink.php?story_fbid=259658517487282&id=111115269008275 - once again, when clicking on "Rezeptwelt", I am directed to a webpage (which redirects me back to facebook, but that's not the point), how can I do this?


It's an Open Graph page, backed by a Like button on an external URL. This functionality is deprecated and will be removed in a few weeks

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